
Happy 2012! I hope you’re enjoying it so far. Actually, I have a feeling it’s going to be an amazing year. Do you?
I spent mine here in NYC and in the Hudson Valley – which was a welcome break from what turned out to be a very busy holiday season for me.
Now it’s time to plunge back into work, and I’m getting ready to show at the NY Int’l Gift Fair at the end of January. We’ll launch three new products, in a bunch of new patterns…and I can’t wait.
Over the years, I’ve come to relish creating the packaging for my line as much as I love making the patterns. It’s the point where the designs really start to come alive as products, and it’s always exciting. Up here is a spec sample of one new style in progress. Lately I’m totally into utilitarian hardware labels of the 1920′s meeting delicate, textural patterns, and I’m loving the cardboard touches and the textures in this item. I think the diamond shape on the packaging is a bit strange….but I tried a square, and an oval, and a circle, and they’re just plain not as cool.






I think the diamond is a great choice – very reminiscent of the ’20′s without being kitschy or faux retro. Which maybe I should add to the lexicon as fauxtro?
Yes, that is exactly what I was hoping! I have definitely (surprisingly) been interested in deco design style recently – I’ve never really liked it before, but lately have found myself drawn to something about it.
officially added: fauxtro. “His brand new turntable from Urban Outfitters is rather fauxtro.”
Hahaha, perfection in usage! I will contact the NYT Magazine about adding it to their “should be a word” column.
Did you ever visit Depression Modern on Sullivan St.? It closed just as I moved there (during the recession fittingly) but it was wonderful and missed.
I love the box! Beautiful packaging design, Susy.